Mailing List News
USPS
USPS upgrades package, shipping services
~According to B2B Magazine, 8-15-13 Washington, D.C.—The U.S. Postal Service, spurred by strong growth in its shipping business, has enhanced its Priority Mail service to include scheduled delivery and free insurance. To be more competitive with such rivals as FedEx and UPS, the Postal Service will offer day-specific delivery—one-, two- or three-day—for its Priority Mail […]
Despite USPS Quarterly Losses, Targeted Mailing List Campaigns Still On The Rise
~BtoB Magazine – May 13, 2013 Washington, D.C.—The U.S. Postal Service reported a net loss of $591 million for March and $1.9 billion for its second fiscal quarter as mail volume continued to decline. Overall volume declined 2% from March 2012, to 13.3 billion pieces. First-class mail, the Postal Service’ most profitable segment, was off […]
Multi Channel Marketing
Because of political backlash, the United States Postal Service has cancelled its plans to end Saturday mail delivery by this summer. This is great news in the marketing world! It makes more sense now than ever to do Multi Channel Marketing. Multi Channel Marketing allows you to send a direct mail piece to your potential […]
USPS cancels plans to cut Saturday mail delivery
~According to B2B Magazine – 4-10-13 Washington, D.C.—The U.S. Postal Service, facing a severe political backlash from Congress, has announced it will cancel plans to end Saturday mail delivery by this summer. The USPS board of governors said in a statement that its decision was based on the stopgap budget recently passed by Congress that prohibits implementation […]
USPS ends Mail Works Guarantee direct mail test
According to BtoB Magazine…. Washington, D.C.—The U.S. Postal Service has decided it will pull the plug on its Mail Works Guarantee test. Mail Works Guarantee, launched in 2011, suffered from high barriers to entry: To participate, advertisers were required to have ad budgets of at least $250 million but little previous involvement in direct mail. If participants […]
USPS Picture Permit program now open
July 6th, 2012 – B to B Magazine – Washington, D.C.—The U.S. Postal Service has opened online registration for its Picture Permit option, allowing commercial mailers to include logos, trademarks, brand images and other kinds of marketing designs in the postage information area on mail pieces. For an extra penny for first-class letters and cards, […]
Dundee Data and the USPS office:
We want to get our name out there but how?? First you need to “find your audience.” Who is most likely to be interested in your product or service? More than likely, they are a lot like your current customers. Try and use a model from a qualified Direct Mail Marketing Lists company like Dundee […]
Why Post Office Troubles Are Great For Direct Mail Marketing
As I’m sure you’ve heard – our United States Postal Service is rumored to be closing several offices. Sources say over the next three months, more than 3,200 post offices and retails outlets – out of 34,000 – will be reviewed for closure or consolidation. Our post office managed themselves to a $3.8 billion dollar […]
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