data enhancement

Using Personalization for Effective Campaigns

April 16, 2013 • Dundee Data

In the age of technology, online advertising has become increasingly personalized and tailored to each recipient. Personalized advertising has proven time and time again, whether online or print, to be more effective than non-personalized advertising attempts. While it takes more effort to create a personalized marketing campaign, the higher ROI is certainly a great reward. […]

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Data Enhancement for More Accurate Results

April 2, 2013 • Dundee Data

Many companies who consider a campaign using targeted consumer lists already have a list in place. Whether from a current customer database or a previously purchased targeted mailing list, each time a campaign is planned with a list, it should be reanalyzed and updated. At Dundee Data we call this data enhancement. By looking at […]

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Hot Summer Back to School

August 3, 2012 • Dundee Data

Whewww!!  What a HOT SUMMER!!  The summer has been keeping things HOT here at Dundee Data!!  Not only has the heat been intense in Nebraska, but the Volume and Projects we have been doing for our clients have been blossoming as well as things do in the summer!!  But now it’s that time again when […]

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