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Is Leaving Direct Mail Out of Your Marketing Plans A Disservice to Your Business?

August 2, 2013 • Dundee Data

I enjoy reading articles and blogs on the internet.  I found one the other day written by Peter Kelly, May 21, 2013 on his WordPress Blog, that made a lot of sense for direct mail marketing and small businesses, so I thought I would use portions of it and pass on this wisdom to you […]

Posted in Consumer Mailing List Info, Dundee Data News, Marketing Campaigns, Targeted Mailing List Info • Tagged , , , , , , ,

GOOD OLD FASHIONED DIRECT MAIL

March 22, 2013 • Dundee Data

I read an interesting article not long ago. And I thought about it again as I was walking in from my mailbox last night. It said that despite the US Post Office’s loss of $1.3 billion in the last quarter, it had gained 3.1% — or $4.6 billion – from standard mail, which is used […]

Posted in Auto Mailing List Info, Business Mailing List Info, Consumer Mailing List Info, Dundee Data News, Marketing Campaigns, Targeted Mailing List Info • Tagged , , , , , , ,

War of words breaks out over data privacy

August 20, 2012 • Dundee Data

~BtoB Magazine – Christopher Hosford – August 20, 2012 The clamor over companies tracking users’ online activity reached a crescendo last week with the Direct Marketing Association blasting a congressional investigation of companies that collect and sell marketing databases and sales contact lists. In seeking details into these companies’ operations, Congress “appears to question legitimate […]

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Spreading Out Your Marketing Efforts Creates Less Competition

January 9, 2012 • Dundee Data

While many are hyped up about Social Media taking over the marketing world in 2012, don’t forget that it is extremely important to get a good mix of marketing efforts with your budget.  While it is almost effortless to post an ad on Facebook or Google these days, it is in the same way as […]

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Social Media Alone Can’t Save Your Business

August 8, 2011 • Dundee Data

Most business realize the potential of social media. Many have thousands of “fans and followers”, but some underestimate the true power of people.  It’s not all about the technology either, it is as much about the democratization of information and equalization of societal influence.  Dedicated information networks are created and as a result, consumers have […]

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Urban Hunter

January 27, 2011 • Dundee Data

I was fortunate enough to go on a deer hunt with a good buddy of mine and client, Chris Bober, www.chrisboberblog.com. As I sat out there in the woods pondering life, I realized that my life as a marketer is strikingly similar to that of a hunter. I quickly created 4 quick tips that you […]

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