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Email list prices fall

August 22, 2013 • Dundee Data

~According to B2B Direct Marketing, 8-15-13 Boca Raton, Fla.—The prices marketers pay to rent sales-contact email addresses continue to drop, fueled by increasing availability of email lists, according to a report from list management company Worldata. According to Worldata’s “Summer 2013 List Price Index,” the rental price of permission-based email addresses for sales contacts at […]

Posted in Business Mailing List Info, Consumer Mailing List Info, Dundee Data News, Marketing Campaigns, Targeted Mailing List Info • Tagged , , ,

Achieving a Successful Targeted Consumer Email List Campaign

April 9, 2013 • Dundee Data

Consumer lists for marketing purposes are often used for direct mailings, but are also regularly used for email marketing. Targeted mailing lists need to be carefully compiled and enhanced before any email marketing campaign begins. Just as with any marketing campaign, a knowledgeable team and support system are important for success. Direct mail campaigns and […]

Posted in Marketing Campaigns • Tagged , , , , , , ,

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