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Dundee Data Blog > Targeted Marketing Lead Info > Ineffective Targeted Mailing Lists Lead to Wasted Resources

Ineffective Targeted Mailing Lists Lead to Wasted Resources

May 5, 2015 • Dundee Data • Targeted Marketing Lead Info

When new prospects are the life-blood of a business, it’s costly for businesses to waste time on an untargeted audience. If your business relies heavily on new prospects, marketing strategies often focus on how to get new names and faces.

At Dundee Data our specialty is helping businesses bring in new prospects through targeted mailing lists and targeted marketing leads. In this age of technology that has brought about niched targeted advertising, it’s important to first pin-point your audience, and then effectively market to them.

A targeted mailing list that is not tailored to a company is a waste of money. In small business, wasted money is frustrating and wasted employee time and efficiency is equally damaging. To pull together and manage targeted marketing leads, when other things need to be done, is difficult to justify when you’ve got a professional and willing third-party resource like Dundee Data who can do it for you.

Targeted mailing lists are valuable to a company who follows through with reaching out to each listing and implements an effective strategy. Let us help your business create a targeted mailing list and a successful strategy.

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