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Dundee Data Blog > Dundee Data News > Marketing To Consumers In a Struggling Economy

Marketing To Consumers In a Struggling Economy

September 24, 2010 • Dundee Data • Dundee Data News

It’s not uncommon for businesses to react defensively, in a struggling economy, by cutting budgets. And their marketing budget is usually the first to go. However, what a lot of businesses don’t realize is that a struggling economy can be an opportunity to re-energize their marketing. One of the best ways to do this is to re-evaluate their customer relationships. During a down economy customers become more selective, look for value and tend to buy from businesses they know and trust. STAY VISIBLE! Dundee Data can help you stay in contact with your current customers as well as more specifically target new customers. Contact us today for information on online marketing, current customer contact, customer profiling and targeted consumer data!

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