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customer database

Use Your Own Customer Database to Drive Sales

November 7, 2012 • Dundee Data

Let’s talk about your own customer list or database.  So many times we try and go after new customer/prospects.  We are always on the hunt for the fruit that’s way up in the trees.  Maybe we should start to go after the low hanging fruit because we have a gold mine already waiting for us. […]

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Understanding Your Customers

May 24, 2011 • Dundee Data

In today’s economy, companies are cutting back on their marketing dollars and trying to figure out ways to still market, but more efficiently.  One of the best ways to be more efficient is to understand who your customers are.  Customer profiling can do this for you.  By taking your current customer database and appending demographic […]

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