Successful direct mailing campaigns take a multi-faceted approach. Carefully crafting every aspect of a campaign will ensure efficiency and effectiveness, as well as increase responsiveness and generate leads. This all begins with clearly identifying an audience. At Dundee Data, our business is successful targeted mailing lists. Professional targeted mailing lists are the first step in […]
Our seniors are our most precious commodity. Not only do they make up the largest demographic they also account for vast amounts of wisdom and perspective. If you run a senior-focused business you know the value of marketing to this demographic and some of the challenges you face in getting their attention. In this day of digital interaction, […]